Daymond John built FUBU from a homemade hat business into a global streetwear brand, then became one of the original investors on Shark Tank, where entrepreneurs and viewers alike came to know him as the 'People's Shark.' When Daymond John joined Sean Kelly on the Digital Social Hour, the two got straight into the stories behind the show's shakiest early days and the deals that changed everything.
That mix of candor carries through the rest of the conversation, from his sharpest calls as an investor to his unfiltered read on how artificial intelligence is about to reshape entrepreneurship.
About Daymond John
Daymond John founded FUBU in the early 1990s and grew it into a nine-figure global brand before joining ABC's Shark Tank in 2009 as one of its original panel of investors. In the years since, he has backed companies across fashion, food, tech, and consumer products.
He's also a bestselling author, motivational speaker, and mentor, with books on branding and hustle that have made him a trusted voice for entrepreneurs at every stage. That instinct for mentorship and community, more than any single deal, is what defines his legacy in business.
What Daymond John and Sean Kelly Talked About
- Why Daymond John believes mentorship shaped every stage of his career, from FUBU to Shark Tank
- The behind-the-scenes story of how Shark Tank almost never made it to air
- Which investments stand out to him as some of his smartest calls on the show
- How he thinks about artificial intelligence and its impact on entrepreneurs and small brands
- Why he considers community, not capital alone, the real engine behind lasting businesses
- His take on which fellow Shark he most enjoys working alongside
- What two decades of building FUBU taught him about betting on people first
- How founders can apply his instincts for spotting an investable idea
Why This Conversation Matters
Conversations like this show why Daymond John has stayed relevant well beyond his own brand — he treats other people's businesses with the same care he built FUBU with. For anyone building a company, pitching an idea, or just trying to figure out where AI fits into their next move, his mix of hard-earned experience and genuine mentorship makes this a conversation worth returning to.
▶ Watch the full episode on YouTube
Related Digital Social Hour Episodes
About Sean Kelly & the Digital Social Hour
Sean Kelly is an entrepreneur and the host of the Digital Social Hour, one of the fastest-growing interview podcasts in the world, where he sits down with entrepreneurs, athletes, creators, and cultural voices for candid, long-form conversations. The show draws over 100 million views a month across platforms. Explore more guest features on SeanKelly.io.
